AI Insights · Timothy · July 2022
Top 5 Delivered Meal Kits and Specialty Foods Apps in Oceania - Q2 2022
A look at the performance of the top five delivered meal kits and specialty foods apps in Oceania during Q2 2022, based on data from Sensor Tower.
During Q2 2022, the top five delivered meal kits and specialty foods apps in Oceania showed varied performance in terms of downloads, active users, and revenue, as reported by Sensor Tower.
HelloFresh: Meal Kit Delivery saw a steady download rate, beginning with 6.7K weekly downloads at the start of April and peaking at 9.2K in the week of June 20. Weekly active users showed a slight decline from 273K at the end of March to approximately 230K by the end of June.
EveryPlate: Cooking Simplified experienced fluctuating weekly downloads, starting at 2K in late March and reaching a high of 3.3K in the week of April 25. Weekly active users remained relatively stable, hovering around 14K to 15K throughout the quarter.
Vivino: Buy the Right Wine had consistent weekly downloads, with a low of 1.2K in early April and a high of 1.9K in the final week of June. Active users increased from 6K at the end of March to around 6.5K by the end of June. Weekly revenue showed minor fluctuations, peaking at $29 in early April and then gradually decreasing to $6 by the end of June.
My Muscle Chef saw a decline in weekly downloads, starting at 2.3K in late March and dropping to about 1K in early June, before rebounding slightly to 1.6K by the end of June.
Dinnerly: Meal Kit maintained a steady download rate, beginning at 1.3K in late March and peaking at 2K in early May. Active users remained strong, starting at 28K at the end of March and rising to nearly 30K by the end of June.
For more detailed insights and data, visit Sensor Tower.
